In 2023, the first annual Welcome Whale Event was held in the Whitsundays. It was designed and presented with Traditional Owners and included a Traditional Welcome to Country, a Smoking Ceremony, an Indigenous dance ceremony welcoming whales to the region, stories from Traditional Owners about their connection to whales, the opportunity to participate in creating a traditional whale art piece, traditional songs, video and audio of whales presented with the whale watching guidelines, and more. This is an annual event at the start of whale season for the Whitsunday community to get more involved in cultural heritage and their own linkage to whales.
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