Environmental sustainability initiatives in Salvador

Redemar regularly organises environmental education initiatives such as beach clean-ups and provides information to tourists and the local community on waste collection and environmental awareness; it identifies and quantifies waste that could potentially have a negative impact on marine life; and it transforms waste into art through partnerships with local artists. All of these actions take place as part of the ‘The sea isn’t for plastic’ project. 

There is a special monitoring programme in place on the beaches throughout the year, tracking increases or decreases in plastic pollution, the most dangerous type of waste found in Salvador. 

Three years ago, Redemar set itself the challenge of creating a bottom-up initiative, respecting the different perspectives and needs of each community, with the aim of forging an agreement that would drive effective and traceable actions to transform plastic emission indicators, thereby creating the 2050 Pact. 

The NGO also creates awareness and joins events on sustainability. Redemar’s social media posts reach 30,000 people a month, and sustainability is one of the most important topics. 

Redemar also runs other projects, such as the Costamar Project, which aims to monitor the reproductive cycles of the uçá crab and to check whether this period coincides with the closed season, as well as initiatives to support small-scale fishing communities. 

Coastal water sports play an important role in Salvador’s tourism sector, and working in partnership with the port has been a key initiative in protecting whales, with the aim of minimising potential collisions or disturbances.